
EASY TO JOIN
Getting started takes minutes.
Join, then add your business details, logo, images and links through one simple form.
Your Follies business presence is then created from the information you provide.
HYPER LOCAL
Multiple ways to be discovered.
Your business becomes part of the Follies local discovery network, with its own page and relevant appearances across town content, Island News, Places to Visit and Follies tour pages.
THE GUIDED BONUS
For suitable businesses, we can go one step further.
Cafés, pubs, shops and other visitor-friendly places may become recommended stops within nearby Follies experiences.
That means we can potentially guide Follies Questers to your door.
YOUR BUSINESS ENJOYS THE FOLLOWING
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Your own dedicated business page
A permanent, SEO-friendly page for your business with your logo, description, contact details, website, outbound and social links (example here).
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Island-wide business discovery
Your business becomes part of the Follies local discovery network, helping visitors find places to eat, drink, browse, visit and enjoy.
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Hyper-local town and location visibility
If your business is in Ryde, you appear around relevant Ryde content. If you are in Cowes, Newport, Yarmouth or elsewhere, the same principle applies.
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Featured inside relevant Follies tour and location pages
Your business can appear in the “Places to Visit” sections people see while exploring that particular town or Follies adventure.
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Contextual exposure alongside Island News and field reports
Relevant Island News articles can generate additional social-media exposure
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Destination stop - Fuller integration as a tour stage (example here)
# For activities, attractions with history - you can become an actual stage in the guided walk. If you have an online store, it can be linked into your stage (for remote players).
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Social exposure and full access to the Follies
See what your customers see - you can experience the adventures yourself.
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The bonus: During the Tour - Potential Guided footfall
# For suitable cafés, pubs, tearooms, shops and visitor-friendly businesses.
The quester is presented with an icon for your cafe/pub/eaterie.
FOUNDERS DISCOUNTS
Founders' discounts in 2026.
The offer runs until 31st December 2026 (max of 100 founders spaces).
Monthly
Voucher code :
FoundersMonthly
From £20 p/month
To £4.99 per month
Yearly
Voucher code :
FoundersYearly
From £200 p/yr
To £55 p/yr
Follies-Friendly Business - Monthly
20£Every monthMonthly rate for hyper local discovery- One Single Payment
Follies-Friendly Business - Annual
200£Every yearYearly rate for hyper local discovery
Want to stock the Isle of Wight Passport?
Businesses can also stock the Passport, giving customers a complete physical activity product linked to the free Follies experience, all while ensuring your business earns an excellent markup on sale.

